Benefits of Advertising
- An opportunity available only to suppliers on contract with HealthTrust
- Competitive advertising rates for a full-color magazine targeted directly to decision-makers
- Print distribution to 15,000+ HealthTrust members who purchase or influence purchasing decisions
- Exclusive access to committed buyers who agree to purchase 80 to 85% of their products and services through HealthTrust’s contract portfolio
- Online access for all HealthTrust members
- Special Q3 distribution at the annual HealthTrust University Conference
Contact
David Sherman | 847.309.8670
thesourceads@healthtrustsource.com
2027 Media Kit & Editorial Calendar
The Source features content focused on the people, processes, technologies and solutions deployed to enable healthcare performance improvement, supply chain best practices and clinical excellence for the multidisciplinary audience of buyers and influencers who comprise the HealthTrust membership.
2027 Editorial Calendar
(*suggested themes subject to change based on business need and/or industry environment)
Q1 (publishes early March)
- Cost, Quality & Outcomes
- Patient Experience
- Purchased Services
- Pharmacy Portfolio & Solutions
Q2 (publishes early May)
- Quality, Safety, Infection Prevention
- Innovation & Emerging Technologies
- Cybersecurity
- Commercial Products & Services Portfolio
Q3 (publishes early Aug. + HTU distribution)
- Service Line Leadership
- Proactive Emergency Preparedness
- Physician Engagement & Alignment
- Capital Planning & Expenditures
Q4 (publishes early December)
- Member & Supplier Award Recipients
- Clinical Integration
- Supply Chain Resiliency
- Medical Device Management
Underlying themes and relevant industry topics considered for each edition include the strategic use of data and analytics; operational efficiencies driving performance and margin improvement; the influence of AI/generative AI; healthcare sustainability; essential pharmacy topics; risk mitigation and supply chain resiliency.
